Chicago, IL | Approx. 21,032 SF
The new SpotHero Headquarters in Chicago is fun, but functional, honoring the company’s history as a startup while promoting a mature, lasting impression to recruit and maintain top industry talent. Bright colors reflect the playful energy of the company’s mission to empower people to get everywhere, easier by connecting them with affordable parking spots through the SpotHero mobile app.
SpotHero’s forward-thinking mentality is echoed from the start. In lieu of a traditional reception-style lobby, BOX created a lounge area at the front of the space to welcome visitors and encourage social interaction. Thoughtful details elevate the design of the space throughout, including in angled glass detail at the company’s main conference room.
To address a limited budget, unique design components were included to create a classy but comfortable end product. Ancillary furniture and graphics were sourced and purchased through coordination with the SpotHero marketing team to bring the space together. The resulting design merges sophistication with a youthful spirit, reflecting the character of the SpotHero team.